The VOKA team is happy to announce that the video “The Birth of Immune Cells: Granulocytopoiesis in 3D” won a Gold Award at the 20th annual creative competition, Hermes Creative Awards, in the category “Healthcare/Medical video”.

Our team values such appreciation, as it highlights the importance of high-quality medical visualization and motivates us to continue bringing innovation to healthcare education, clinical practice, and advertising.

About our project

Our video explores granulocytopoiesis – the fascinating process of immune cell formation inside the bone marrow. We take you inside a microscopic world that is normally hidden from sight, yet works tirelessly every day to keep us healthy.

The short film follows the journey of granulocytes as they mature and enter the bloodstream as neutrophils, eosinophils, and basophils.

Whether you are a medical professional or simply curious about how the human immune system works, this animation makes complex biology easy to understand.

To guarantee complete scientific accuracy, our in-house medical experts guided the project from the first to the last step to ensure it captures all nuances.

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About the category

The Video Production category covers a wide range of formats, including documentary, educational, training, informational, marketing, streaming content, video series, and more.

The Healthcare/Medical video sub-category is part of the Video Production category. Judging is based mainly on creativity and the relevance of the video’s topic.

The Healthcare/Medical video sub-category focuses on content related to medical and healthcare topics. To be recognized in this category, a video should combine scientific accuracy with strong visual storytelling, delivering medical value in an engaging way.

Hermes Creative Awards

The Hermes Creative Awards is a worldwide competition conducted since 1995. It recognizes outstanding work in traditional materials, marketing and communication programs, and emerging technologies.

It’s dedicated to highlighting the creative professionals who serve as the messengers and creators of the information revolution, bringing new ideas to life across text, print, video, and digital platforms.

The awards are open to creators, designers, writers, production companies, and all specialists working in the marketing, advertising, and creative sectors worldwide.

Recognition that inspires us

We’d like to thank the entire team behind this project for their work and dedication.

This recognition reinforces our mission to make complex science more accessible through high-quality 3D visualization.

If you’re exploring ways to communicate medical topics, don’t hesitate to contact the VOKA team today!